Gold Version of Parle G Biscuit Goes Viral, Wows the Internet
NK Jewellers Unveils 22-Carat Gold 'Parle G' Biscuit

A viral Instagram video from NK Jewellers has caught the attention of social media users worldwide by offering a nostalgic twist on an iconic Indian tea-time snack: the Parle G biscuit. But this isn’t your regular biscuit – it’s a gold one.
The video, which was posted in January, showcases a 26-gram gold biscuit designed to look just like the popular Parle G biscuit. Crafted from 22-carat gold, the biscuit features the words "Parle G" in the center and a border design reminiscent of the classic milk and wheat biscuit. The piece is marked with a 916% hallmark, a symbol of its authenticity and purity.
In the video, a jeweler’s staff member proudly holds up the hollow gold biscuit, showing it off to viewers from both sides, impressing them with its intricate and lifelike design. The post has since garnered over four lakh likes and sparked a flood of comments from amused netizens. Many people have reacted with awe, calling it a "premium version of Parle G." One playful comment read, "Bro took PARLE GOLD seriously," while another humorously asked, "Mukesh Ambani khaenge kya yah biscuit?" referring to the extravagance of the gold version.
While Parle G biscuits are traditionally known for their affordability, with a 75g pack costing just Rs. 10, this gold version by NK Jewellers takes the beloved treat to a whole new level. The price tag for the gold biscuit? Well over Rs. 2 lakh, making it a luxury item fit for only the most elite biscuit lovers.
This unique creation taps into a blend of nostalgia and luxury, leaving both the internet and the jewellery world buzzing with excitement. The trend has become a viral sensation, with many wondering if this is the beginning of a new trend in quirky, luxury edible replicas.
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